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IDENTITY · PACKAGING · SOCIAL

Blue Cheese

Chef Kiko asked for a logo that stands out. He got an identity you can taste.

Blue Cheese premium restaurant logo design on signage, Ghanaian intercontinental fusion brand

Client

Chef Kiko, Founder & CEO
Ghana

Deliverables

  • Brand Strategy
  • Brand Messaging
  • Brand Identity Design
  • Packaging & Poster Design
  • Print Material
  • Social Strategy & Content Creation

Challenge

Make the brand look and feel as premium as the food, everywhere people meet it, and put Blue Cheese in front of more of Ghana.

Outcome

A new logo, brand guide, packaging and marketing materials that crown Chef Kiko as the pioneer of Ghanaian intercontinental fusion.

A simple brief, done properly

Blue Cheese is fine Ghanaian dining for adventure seekers and people of class. Chef Kiko’s brief to us was refreshingly simple: give me a logo that stands out. So we did exactly that, and then built it a world to live in.

Blue Cheese poster and packaging design system by Brainstorm Africa

An identity you can taste

The signature mark carries the brand from signage to packaging to the printed menu on the table. Premium without being cold. Personal without being small.

Blue Cheese gourmet burger product photography for the premium Ghanaian food brand

From the kitchen to the culture

Pop-up dinners and social content carried the brand beyond the plate, and the room always looked as good as the food.

Blue Cheese pop-up dinner event content creation in Ghana by Brainstorm Africa

I was admittedly skeptical when starting the project with this team. I wasn’t sure my idea for the brand’s experience would be captured effectively in this brand mark. I am thrilled by the process and the result. I can’t stop smiling! Everyone loves it!”

Chef Kiko

Founder and CEO, Blue Cheese

Want results like these? Let’s brainstorm.

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